A 'bulk-paste' Figma plugin that accelerates workflows
A 'bulk-paste' Figma plugin that accelerates workflows
A 'bulk-paste' Figma plugin that accelerates workflows
A 'bulk-paste' Figma plugin that accelerates workflows
A 'bulk-paste' Figma plugin that accelerates workflows
CONTEXT
Mobbin lets its’ users (across all plans) copy and download screens. B/w Oct to Dec 2023, users copied screens 170k — 230k times/month. Since most users are designers, they prefer to paste these screens directly into Figma. However…
TEAM
Rishi Sankhyayan (Designer)
Chester How (Developer)
STATUS
Live / Link
CONTEXT
Mobbin lets its’ users (across all plans) copy and download screens. B/w Oct to Dec 2023, users copied screens 170k — 230k times/month. Since most users are designers, they prefer to paste these screens directly into Figma. However…
TEAM
Rishi Sankhyayan (Designer)
Chester How (Developer)
STATUS
Live / Link
CONTEXT
Mobbin lets its’ users (across all plans) copy and download screens. B/w Oct to Dec 2023, users copied screens 170k — 230k times/month. Since most users are designers, they prefer to paste these screens directly into Figma. However…
TEAM
Rishi Sankhyayan (Designer)
Chester How (Developer)
STATUS
Live / Link
CONTEXT
Mobbin lets its’ users (across all plans) copy and download screens. B/w Oct to Dec 2023, users copied screens 170k — 230k times/month. Since most users are designers, they prefer to paste these screens directly into Figma. However…
TEAM
Rishi Sankhyayan (Designer)
Chester How (Developer)
STATUS
Live / Link
Mobbin users wanted a quicker way to export screenshots to Figma…
Mobbin users wanted a quicker way to export screenshots to Figma…
Mobbin users wanted a quicker way to export screenshots to Figma…
Mobbin users wanted a quicker way to export screenshots to Figma…
Mobbin users wanted a quicker way to export screenshots to Figma…
But there were a couple of hiccups.
But there were a couple of hiccups.
But there were a couple of hiccups.
We designed a plugin that would 'bulk-paste' screens directly into Figma.
We designed a plugin that would 'bulk-paste' screens directly into Figma.
We designed a plugin that would 'bulk-paste' screens directly into Figma.
Mobbin touch point
Mobbin touch point
Mobbin touch point
As a guiding principle, we thought it best to offer sequential interactions rather than showcasing everything universally. In this case, we bulk-select screens (in a fashion that's familiar) and then decide what to do with said screens. This approach not only minimized visual bloat but also kept the Mobbin touch point fundamentally simple and digestible.
As a guiding principle, we thought it best to offer sequential interactions rather than showcasing everything universally. In this case, we bulk-select screens (in a fashion that's familiar) and then decide what to do with said screens. This approach not only minimized bloat but also kept the Mobbin touch point fundamentally simple.
As a guiding principle, we thought it best to offer sequential interactions rather than showcasing everything universally. In this case, we bulk-select screens (in a fashion that's familiar) and then decide what to do with said screens. This approach not only minimized bloat but also kept the Mobbin touch point fundamentally simple.
Figma touch point
Figma touch point
Figma touch point
Figma plugins are efficient as they're accessible and reside within the viewport. This interface would consolidate our core workflow (the act of bulk-pasting) to one window ensuring that we respect the user's time and avoid unnecessary intervals in their experience.
Figma plugins are efficient as they're accessible and reside within the viewport. This interface would consolidate our core workflow to one window ensuring that we respect the user's time and avoid unnecessary intervals in their experience.
Incorporating feedback loops is more likely to increase adoptability.
Incorporating feedback loops is more likely to increase adoptability.
Incorporating feedback loops is more likely to increase adoptability.
We aimed to strike a balance b/w crafting an experience that was self-explanatory yet simple. "If we simplify too much, we transfer some of the complexity to our users" – Tesler's Law
We aimed to strike a balance b/w an experience that was self-explanatory yet simple. "If we simplify too much, we transfer complexity to our users" – Tesler's Law
We aimed to strike a balance b/w an experience that was self-explanatory yet simple. "If we simplify too much, we transfer complexity to our users" – Tesler's Law
Impact
Impact
Impact
The Figma plugin went live in Jan '24. Within 6 months, we achieved:
~77%
increase in screens copied by Q2 '24
300K+
screens copied in May '24 alone
~77%
increase in screens copied by Q2 '24
300K+
screens copied in May '24 alone
~77%
increase in screens copied by Q2 '24
~77%
increase in screens copied by Q2 '24
Afterthought
Afterthought
Afterthought
Acknowledging and addressing product grievances is a great approach to making sure your product not only stays relevant but is also consistently advocated for.